Media Globalisation and its Effects

Media Globalisation and its Effects Free Online Research Papers The globalisation of media has had a drastic effect on media systems globally and the production and dissemination of information and culture. The following paper will outline how the globalisation of media restructures relations between different media corporations/providers. It will further address the impact of media globalisation on culture through examination of the two central discourses surrounding the cultural impact of media globalisation; homogenisation and hybridisation. The media and communications sector is perhaps the sector where globalisation has had its most prolific impact. Globalisation of the media has facilitated a complete restructuring of media systems into a single global media system. Robert McChesney (1999, p.260) claims that where â€Å"previously commercial media systems were primarily national†¦ [Recently] a global commercial-media market has emerged.† Organisations such as the World Bank, World Trade Organisation and the International Monetary fund have helped to facilitate media globalisation through encouraging states to deregulate markets in order to attract foreign investment. According to McChesney (1997, p.1) â€Å"the global commercial system is a very recent development†¦until the 1980s media systems were generally national in scope†¦ [however] pressure from the IMF, World Bank and US Government to deregulate and privatize media systems coincided with new satellite and digital technologies resulting in the rise of transnational media giants.† This demonstrates the three factors which have, and continue to, enable media globalisation are the deregulation of media ownership laws, the privatisation of previously state owned media outlets, particularly in Asia, and the proliferation of new media technologies. A pertinent example of how deregulation and privatisation facilitate media globalisation was evidenced in China. Prior to 1999 China had been opposed to privatisation and deregulation of its media sector in order to allow foreign investment. However, in 1999 it was offered entry into the WTO on the condition that it â€Å"allow foreign investors to hold up to 49 percent of certain telecommunications companies, including internet firms† (Head 2001, p.414). The Chinese ‘communist’ government agreed this condition and deregulated its media sector. The decision by China illustrates the lure of being accepted as part of the global free-market, Lyons (2005) posits that â€Å"the admittance into the World Trade Organisation was a benefit that outweighed the past reluctance towards foreign investment.† This move toward deregulation of markets is a trend that has been evidenced increasingly throughout both the North and the South. The globalisation of media has resulted in the concentration of media ownership into a handful of transnational media corporations (TNMCs). This arose out of series ‘mega-mergers’ between several large media corporations until finally, according to McChesney (1999, p.260), â€Å"the global media market has come to dominated by the same eight TNCs that rule the US media: General Electric, ATT/Liberty Media, Disney, Time Warner, Sony, News Corporation, Viacom and Seagram.† The creation of this global media oligopoly has resulted in a vast restructuring of the power relations between media organisations. The concentration of media ownership has centralised power amongst media organisations into the hands of a small minority both within states and globally. Lee Artz (2003, p.8) claims that â€Å"globalization has redistributed resources within nations to the domestic elite and internationally to the TNCs.† Artz (2003, p.8) claims that â€Å"TNCs merge with loc al entities to circumvent regulations or disfavour† and that the national elites which constitute these entities â€Å"have adopted the mantra of deregulation, privatization and commercialisation.† Hence it becomes evident that the neoliberal economic policies that drive globalisation facilitate the reordering of power within the media sector both nationally and internationally. Although the global media system is largely dominated by the eight dominant TNMCs, behind these corporations there exists what McChesney (1997, p.2) refers to as â€Å"second tier† corporations, â€Å"these firms tend to have national and regional strongholds or to specialize in global niche markets.† Although these second tier corporations are usually national or regional, according to McChesney (1999, p.265), â€Å"they are hardly oppositional to the global system, this is true as well in developing countries.† In saying that, second tier corporations are not necessarily compatible with the TNMCs. Lyons (2005) posits that â€Å"there is fierce competition taking place between the first and second tier corporations† because the second tier corporations â€Å"dont want to loose market share to the larger multinational corporations.† In short, the second tier firms strive to become TNMCs by globalising while the first tier corporations attempt to consume the second tier firms into their empires. This process again has a restructuring impact on existing power relations amongst media enterprises. Whilst the second tier firms attempt to globalise, the balance of power still remains with the TNMCs and their virtually unassailable grip on the global media system. There are two processes by which TNMCs globalise; these are vertical and horizontal integration. Vertical integration refers to the process by which TNMCs gain ownership of both the intellectual property (media content) and the means of distribution. For instance McChesney (1999, p.260) cites the fact that nearly all Hollywood studios are owned by one of the major TNMCs which, in turn, also own the cable television channels which distribute their content. Horizontal integration describes the situation where TNMCs own a large portion of a specific media sector. An example of horizontal integration is News Corporation’s domination of the Australian newspaper industry, owning the most popular (tabloid) newspaper in every capital city and the only national broadsheet. Vertical integration affects the power relations between media enterprises significantly by diminishing competition. If the same parent corporation owns both the content and means of distribution of that content they possess the power to price any potential competitor out of the market. This suppression of competition in the global media system further centralizes power amongst media organisations towards the major TNMCs and away from other, smaller media organisations. Horizontal integration of media organisations has a detrimental effect on the diversity of content within certain sectors of the media system. That is, if the same TNMC controls several different media outlets within the same media sector it may deliver the same content through every outlet. Horizontal integration also has the effect of pushing smaller media outlets out of certain sectors as they do not possess the relevant resources to compete with the TNMCs, further perpetuating media ownership concentration and therefore further centralizing power within the global media system. Media globalisation also has also had a significant impact on the production and reproduction of culture. Two dominant discourses exist in relation to the impact of media globalisation on culture; these are homogenisation and hybridisation. In rudimentary terms, homogenisation refers to the dissemination of one particular culture globally through media flows and hybridisation refers to the idea that media globalisation is actually disseminating a range of new, hybrid, cultural concepts. Discourses espousing the homogenisation theory are critical of media globalisation and find their roots in political economy theory. Chris Barker (1999, p.37) posits that â€Å"one strand of the homogenization argument stresses the global reach of capitalist consumerism.† This theory proposes that the TNMCs that largely control the global media system as a result of globalisation disseminate a homogenous form of culture based on an ideology of capitalist consumerism. The negative view political economy theorists take toward this concept is â€Å"posed in terms of a loss of cultural autonomy and diversity in a process dubbed cultural imperialism† (Barker 1999, p.37). Artz (2003, p.17) claims that â€Å"capitalist hegemony needs parallel media hegemony as an institutionalized, systematic means of educating, persuading, and representing subordinate classes to particular practices within the context of capitalist norms†, indicating that the global media system is merely vehicle through which the capitalist ideology of the TNMCs is disseminated to ‘subordinate classes’. McChesney (1999, p.266) claims, similarly, that â€Å"the global media system is better understood as one that advances corporate and commercial interests and values and denigrates or ignores that which cannot be incorporated into its mission.† Another, similar, concept often espoused by those critical of media globalisation from a political economy perspective is that not only is the homogenous culture one of capitalist consumerism, but that it is also a specifically American or Western brand of culture. Barker (1999, p.38) asserts that â€Å"homogenization is regarded primarily as the spread of Western capitalism and culture.† This claim is problematic for two reasons; firstly, there is no single Western or American culture, hence how can global media flows disseminate a non-existent monoculture. Secondly, as Barker (1999, p.38) asserts, â€Å"it is the case that that the global flows of cultural discourses are any longer constituted as one-way traffic from the ‘west-to-the-rest’.† Furthermore, this argument presupposes that capitalism and consumerism are strictly Western concepts. There can be no doubt that the global media system is based on capitalist ideology as it requires the existence of a global free-market to operate. Similarly the global media system, by nature, disseminates consumerism as it is largely dependant on advertising, however to say that media globalisation has created a homogenising of global cultural flows toward a Western or American monoculture is problematic. Cultural studies theorists claim that the homogenisation discourse looks at media globalisation in too narrow terms. The cultural studies discourse surrounding media globalisations states that, the global media system does not disseminate a single homogenous culture but actually allows the hybridisation of cultural flows globally, Floya Anthias (2002, p.628) claims that hybridisation is a â€Å"process of redefinition’ which challenges the idea of the homogeneity of dominant cultures†. Anthias (2002, p.622) describes hybridisation as â€Å"the ways in which forms become separated from existing practices and recombine with new forms of new practices†, indicating that hybridisation is not merely the production of new types of culture from thin air but the merging of different cultural practices to create hybrid cultural forms. One of the arguments that cultural studies theorists cite in their claim that media globalisation has a hybridizing effect on cultural flows is that the creation of diaspora media flows. These diaspora media flows are examples of what Karim Haiderali Karim (p.51) calls â€Å"decentralized global narrowcasting.† These media flows are produced by migrants who create media flows for people of similar culture within their host country (and sometimes in other countries), usually in their native language, Karim (p.51) claims that these media flows are â€Å"neither homogenizing nor all-encompassing†. Such media flows are an example of hybridisation because â€Å"they are produced with varying relationships to both their homelands and their host land† (Karim, p.51). These diaspora media flows are an ever growing trend, particularly among minority ethnic groups in Western countries and clearly illustrate how globalisation can create hybrid cultures. Another argument espoused by cultural studies discourses surrounding the hybridisation of culture through media globalisation concerns the concept of ‘active audiences’. In opposition to the political economy discourse that the global media system disseminates a homogenous culture, cultural studies scholars claim that all audiences to which culture is exported will not interpret media content in a homogenous way nor will they necessarily accept it. Lyons (2005) claims that â€Å"the audience is now fragmented, know and addressable. This new audience is engaged and active in participation.† An example of the concept of ‘active audiences’ was evidenced in India. Australian media mogul James Packer gained part ownership of Star TV, a company that distributes satellite television in India. When Packer attempted to air American television programs on Star TV they were not accepted by the audience. In fact, â€Å"Star TV only succeeded after it hired an Indian television executive who created Indian soap operas† (Lyons 2003). This example demonstrates that even if homogenous media content is disseminated by the global media system it will not necessarily have a homogenous effect on culture as audiences are not a blank slate on which culture can be impressed but rather an active consumer group that will interpret, accept or reject content accordingly. The globalisation of media, primarily since the Second World War, has had an unprecedented impact on the structure of power relations within the media sector and the way in which culture is produced, reproduced and disseminated globally. The immense concentration of media ownership as a result of media globalisation through deregulation and privatisation of media markets and the proliferation of new media technologies has centralized power amongst media organisations. The concentration of media ownership has resulted in the creation of a global media oligopoly; this process has reordered power relations within the global media system almost exclusively toward this group. Due to the creation of this oligopoly the diversity of media content disseminated through global media flows has been diminished, with huge cultural implications. A dialectic has emerged whereby the global media flows have two, seemingly contradictory, effects on culture. While the global media system disseminates capitalist consumer culture globally and uniformly having a homogenizing effect, it simultaneously has the effect of creating new hybrid cultures as a result of global flows of people and the interpretation of media flows. However, neither homogenisation nor hybridisation attempt the preservation of traditional cultures, homogenisation attempts to suppress them whilst hybridisation may subvert by incorporating them into new hybrid cultures. It is the future of traditional cultures to which the proliferation of media globalisation poses the greatest threat and how such cultures can be preserved will be an important question for future theory on media globalisation. Reference List McChesney, R. 1999, ‘The New Global Media’, The Nation, USA, November 29 1999. McChesney, R. 1997, ‘The Global Media Giants’, Extra, USA, November 1997. Siochrà º, S. 2004, ‘Social consequences of the globalization of the media and communication sector: Some Strategic Consideration’, Policy Integration Department Word Commission on the Social Dimension of Globalization, Geneva. Ainger, K. 2001, ‘Empires of the Senseless’, New Internationalist, April 2001. Artz, L. Kamalipour, K. 2003 (ed.), The Globalization of Corporate Media Hegemony, State University of New York Press, New York. Barker, C. 1999, ‘Global Television Culture’, in Television, Globalization and Cultural Identities, Open University Press, Buckingham. Anthias, F. 2005, ‘New hybridities, old concepts: the limits of ‘culture’’, Ethnic and Racial Studies, Vol. 28, No. 4, pp. 619-638. Haiderali Karim, K. 2003, The Media of Diaspora, Routledge, New York. Lyons, J. 2005, ‘Media Globalization and its Effect upon International Communities: Seeking a Communication Theory Perspective’, Global Media Journal, Vol. 4, Iss. 7, June 2, 2007, Head, S. W., Spann, T., McGregor, M. A. 2001, Broadcasting in America, ed. 9, Houghton Mifflin Company, Boston Research Papers on Media Globalisation and its EffectsRelationship between Media Coverage and Social andAnalysis Of A Cosmetics AdvertisementEffects of Television Violence on ChildrenDefinition of Export QuotasMarketing of Lifeboy Soap A Unilever ProductBionic Assembly System: A New Concept of SelfAnalysis of Ebay Expanding into AsiaPETSTEL analysis of IndiaTwilight of the UAWOpen Architechture a white paper

On the Origins of Violence (SLP) Module 1 Essay Example | Topics and Well Written Essays - 500 words

On the Origins of Violence (SLP) Module 1 - Essay Example nts such as bars, stores, hotels, movie theatres, museums, art galleries, sport venues, parks, and trails, the area is most under constant security patrols making criminal activity very minimal considering other states or nationwide. The population of the area is 20,774 for males and 23,053 for females based on 2010 population update. With reference to income per household, North Bethesda has a household income of $94,334 compared to the $70,004. Both of these household incomes place the residents as middle class earners with very minimal financial constraints. The national violent crime index is 387, the County of Maryland crime rate is 477, and that of North Bethesda is 204. Further information shows that there is 1 out 61 chances of a North Bethesda resident falling a victim of any type of crime. With this low crime rate, the relationship between violence and the health and/or welfare of the community is almost none existent. However, the fact that Maryland has a higher violent cr ime rate puts the residents of North Bethesda at risk of falling victims when outside their residential vicinity. However, having no confirmed cases so far, the health and welfare of the community is not under direct connection of violent crimes. The total population of North Bethesda is 43,828 as of 2012 and with a population growth rate of 18.11%. The cost of housing in the area is $335,900 for buyers and $1,686 for rentals. However, the living cost of North Bethesda is about 140% compared to the rest of the nation. When compared to Maryland’s crime rate index, North Bethesda has 48% less crime while Maryland is at the same crime rate index as the national index. A quick check of other data shows that North Bethesda is 51.3% safer than other cities within the nations, 67% safer than Maryland, one has 1 chance of being a violent crime victim in every 490 times, and property crime is about 1 chance for every 69 for a North Bethesda. The available resource in North Bethesda used for

LUXURY CAR BRANDS MARKETING HIGHLIGHT QUESTIONS Essay

LUXURY CAR BRANDS MARKETING HIGHLIGHT QUESTIONS - Essay Example To make the drive comfortable for the passengers, Kluger comes with Captain Seats and conversation mirror. Multi Zone Climate Control (which controls temperature in different parts of the cabin), Rear seat DVD player with headphones, Integrated Puddle Mirrors, add to the pleasure of travelling in Kluger. The driver of the luxury crossover enjoys the privileges of Multi Information Display while on move (with climate control settings), Steering Wheel Audio Controls, Cruise Control ( to keep within desired speed limits), satellite navigation and smart keyless entry system. Augmented product Ownership of Toyota Kluger comes with augmented features such as 3year/100,000km+ warranty, Personal Vehicle Loan, Novated Lease, Novated Lease Vehicle package, Business Loan (all through Toyota Finance) and Capped Price Service Advantage up to six services. Toyota uses a range strategy to promote Kluger. Toyota is known for its upmarket automobiles, quality and its premiumness. To promote Toyota as a brand, the company concentrate its efforts on creating a single united culture of safety and durability synonym with Toyota. Kluger is an extension of the Toyota culture for the comfort and enjoyment of entire family. Kluger, a crossover vehicle is launched to tap the demand of upper class families who may make occasional pleasure trips within or outside the city. Kluger aims to establish itself as a synonym for luxurious, enjoyable, family transport vehicle. It target Generation X who vote for ease of use of vehicle along with style. Toyota is using its online resources as the main way to market Kluger in Australia; rest of the marketing efforts support this focus. Main reason for promoting Kluger through website is because upmarket Gen X in Australia generally uses web as the primary mode of research while buying high involvement products such as car. Toyota’s website acts as a quasi sales representative of its models that not only imparts vehicle specifications but also helps the prospective buyer in understanding how he can make the best use of Kluger. The website hosts live footage of people who relate their experiences while using Kluger. The website aims at providing a virtual walk through to the prospective buyer of the interior, exterior and experience of travelling in a Kluger along with the assurance of Toyota so that the buyer may have enough confidence on the Kluger to book a test drive (Toyota charges with Cavalry, 2008). Ans. 2 Product mix or the assortment of cars offered by Toyota, Ford and Honda seem to differ based on the target group of each of the above mentioned companies. While Honda has the shortest product line, Ford has the longest with Toyota ranking in between both of them. Honda has divided its product line mainly on the basis of compact and large cars. Its major models marketed in Australia are: Jazz, City, Insight, Civic Si-Type R (in compact segment) and Accord, Euro, Odyssey, CR-V, Legend (in large car segment). It do es not have a subcompact car nor a mid size or full size SUV (CR-V being compact SUV). Honda does not have a sub-compact car or a top end car in Australia. A major reason could be that Honda does not yet have a manufacturing facility in Australia and it imports all its cars to the continent. Hence, it has maintained a short product line in Australia. Honda’

Gays Adopting Children Essay Example for Free

Gays Adopting Children Essay Society is a flexible structure. Only this way it can serve the best way for its members. Democratic process is aimed to increase the rights of its citizens. Nowadays the theme of sexuality becomes an important social issue. Recognition of rights of homosexuals is an important process, which signifies that a lot of people are ready to express freely their sexual preferences and are ready to fight for their rights. Legalization of homosexual marriages and the right of such couples to adopt children is an important and controversial issue of our time. â€Å"Researchers estimate that the total number of children nationwide living with at least one gay parent ranges from six to 14 million† (Gottman, 105). At the present moment many countries legalized the right of lesbian and gay couples to adapt children. Such countries as Andorra, Belgium, Guam, Iceland, the Netherlands, Sweden, South Africa, Spain, the United Kingdom. It is also legal in some separate parts of the Australia, Canada and the United States. In the United States of America 22 states allow lesbian and gay couples to adopt children. The issue is so burning because for homosexual parents adopting becomes the only way to have a child. Even the artificial insemination can not be applied in all cases. First of all this method can be used only for lesbian couples. In addition another spouse form the couple has to adopt a child in order to become his legal parent. For gay couples this method can not be applied. In addition, adopting is a right of each person. That is the reason the question is more important than just an opportunity for homosexual couples to have children. In April 2001 Holland enlarged the definition of marriage and enabled the people of the same sex to get married. Same did Belgium in 2003. The next was Canada. Same sex couples can get married in San Francisco since February 12 of the 2004, because of an action by their mayor. The question of the legislation of homosexual marriages becomes more and more burning and needs a deep survey. There are a lot of reasons against same sex marriages. One of the reasons is that homosexual marriages contradict the tradition. The idea of homosexual marriages threats the very idea of the sanctity of the marriage. The term marriage should refer to a loving relationship between man and woman. The institution of marriage considers the union of two adults of different sex living together. For centuries the marriage was considered just between the people of the opposite sex and by now the marriage of the people of the same sex can be wrong on an evolutionary scale (Coolidge, 1997). People don’t have much faith in the marriage institutions now and the legislation of the heterosexual marriages can weaken this faith. In addition, if the homosexual marriages are legalized to protect the freedom of human why there should be other restrictions for the marriages such as marring the relative or the age of getting married? So called domino effect can cause the demand to cancel all kinds of restrictions on the marriages. If the marriages between the people of the same sex can be accepted like a demonstration of the free will of the individuals, why can’t be accepted the marriage between the brother and the sister or other close relatives? In the case of legalization of homosexual marriages we speak only about the rights of homosexual people. The issue becomes much more complicated when it comes to adopting children. In this case the rights of both, homosexual parents and the rights of adopted children should be considered. Since children are not able to express their own will during the process of adoption, the society must make an important choice deciding on the rights of children. From the other hand it is necessary to mind the right of homosexual couples, who also have their rights and desires. There are many arguments pro and contra adopting children by homosexual couples. Those who stand for giving homosexual couples this right state that all people must have rights to adopt children. If both parents are able to give their child all normal conditions for living, there is no reason to ban homosexual parents to adopt children. Those, who are against this right, state that homosexual couple will not be able to provide normal life conditions for children. In this case the question about â€Å"normality† arises. Social norms are expanded with each year. Homosexual relations, which were considered sinful and even criminal several centuries ago, become a social norm nowadays. This means that the meaning of â€Å"normal† family structure and â€Å"normal† life conditions can also be transformed with the flow of time. Those, who support an idea to give the right of adopting to homosexual couples state that many children wait for adoption and giving this right to homosexual couple would help to improve the situation. In addition specialists, who stand for the legalization of the right of homosexual couples to adopt children state that only small number of children from heterosexual families have normal life conditions. â€Å"Most children in the United States do not live with two married parents. In fact, according to the 2000 census, only 24% homes were composed of a married mother and father with children living at home. † (Green,1978, p. 19) In the case with homosexual family the children will have two parents, even if they are of the same sex. In â€Å"normal† families children often have only one parent. The proponents of legalization of adoption give data, which proves that children, grown up in one-parent and homosexual families, have same level of emotional and social adaptation as children from heterosexual families. This means that homosexuality of parents has little effect on the development of a child. As state specialists, children are more influenced by their relations with their parents and social surrounding than by the sexual orientation of their parents. Even the American Association of Paediatrics agreed with this opinion and supported the legalization of adoption. In addition, if we turn to legal issues, there is no official reasons to ban homosexual couples to adapt children. There is no special amendment in the Constitution, which would deny gay and lesbian couples their rights to adopt children. Most courts, which should make a decision concerning adopting, are be driven by the interests of a child. It is evident that for children having non-traditional family with loving parents is much better than not have any. If sexual orientation of parents has little impact on the living conditions of their children, homosexuality of parents should not be an obstacle for adopting of a child. There are no serious objections, which would prove that gay and lesbian couples will make bad parents. â€Å"Home environments with lesbian and gay parents are as likely to successfully support a childs development as those with heterosexual parents† (Schelberg, Mitnick 2006) Specialists state that here is not connection between sexual orientation and parenting skills. This means that homosexual people can be perfect parents, same as heterosexual people can be bad ones. In addition there is a legal controversy, concerning the right to adoption. Legally, even single parents have right to adopt children. Here arises a kind of controversy since one person can adopt a child but he or she can not do the same thing if he has a spouse of the same sex. Those, who stand against the legalization of homosexual’s right to adopt a child give their arguments in order to support their position. They state that homosexual environment can have an extremely negative effect on child’s development. Some researches (Golombok, Tasker) state that children, raised by homosexual parents, are more likely to adopt same patterns of sexual behaviour. In other words children, raised in homosexual families have more chances to become homosexuals as well. As Golombok and Tasker state: â€Å"by creating a climate of acceptance or rejection of homosexuality within the family, parents may have some impact on their children’s sexual experimentation as heterosexual, lesbian or gay† (Golombok, Tasker, 1993, p. 124). According to their opinion homosexual couples should not be giving a right to adoption. Sexuality is not only personal affair. It’s also social phenomenon society has to deal with. Woodhorse talks about the fortification of gender roles and restrictions to this roles brought to the social culture by transvestites. He believes that cross-dressing and transvestites make a potential danger for the society as it can lead to the displacement of gender categories and gender roles. On a social and cultural level the two groups (male and female) are equally restricted. (Woodhouse,1996, p. 117). The marriage is an institution aiming to create a family first of all and the family presumes giving birth to children. Homosexual marriage create no opportunities for natural reproduction. Modern science gave people opportunities to have children even in the same sex marriage but a number of problems appear. It’s commonly known that men and women are equal creatures and have same rights and obligations but they are not identical and usually presume different models of behavior, models of reactions and thinking. A lot of research made by scientists proves that the child needs both – a mother and a father to become a full personality (Donovan, 2001). There are some things during the upbringing which can be taken only from women’s or only from men’s behavior patters. The children raised in the homosexual families will not have the opportunity to see both –female and male behavioral patters, which can cause serious problems for their future life. In addition the children raised in a homosexual surrounding are more probably to pick up same lifestyle in the future and to copy the model of homosexual relationship. Another problem the children from the homosexual families can and most probably will come across is an attitude of the surrounding. The children can meet a social hostility from the very beginning of their social interaction due to their family background which can make more difficult the social adaptation in the future (Stone 2006). A lot of homosexual couples meet social and religious disapproval but they have chosen their type of behavior themselves and must be responsible for their decisions. The children raised in the homosexual families do not have this choice. Negative attitude of the church to same sex marriages can create additional problems for children. Another problem appears with the children, adopted by gay couples. The patters of family behavior, which are presented in homosexual families, are very different from patterns, peculiar to heterosexual families. This issue is very important since children most probably will adapt the type of relations they see in their family. Homosexual relations usually are thought to be not traditional ones and talking about sexuality in this type of relations is difficult due to the multiple variations of these relations. There are a lot of distinctions between homosexual and heterosexual relationships. Complementary nature of the most heterosexual relations is not so evident in homosexual ones. In most of the homosexual relations there is a division, which is expressed more directly in heterosexual relations. In homosexual relations two people take different roles. Usually, in both, female and male homosexual relationship there are active and passive partners. The roles may change but usually the division to active and passive partner is saved and this relation is usually transmitted to other spheres of life of the couple. Passive partner usually takes female roles in sex and everyday behaviour. An active partner plays the role of the man accordingly. There are derivations in the models of homosexual relations. Tapinc (1992) distinguishes four additional models of homosexual relations. In the first model both males are homosexual. This is one of traditional homosexual models. â€Å"The homosexual mail pair consists of the erastes and the eromenos, ‘lover’ and ‘beloved’; we can infer an active/passive division, but strictly speaking these are not examples of inserter/receptor terminology. (Norton, p. 2002 5) Homosexual male relations are rarely monogamous. Journal of Sex Research made a study of the sexual profiles of 2,583 older homosexuals. â€Å"Research found that only 2. 7 percent claimed to have had sex with one partner only. Research elsewhere indicated that only a few homosexual relationships last longer than two years, with many men reporting hundreds of lifetime partners† (Bozett 1993, p. 112). This way if homosexual parents get an opportunity to adopt children, this most probably will result in the transformation of the role and functions of family. Children, grown up in such untraditional families with untraditional family values, will use this model in their future families. This may result in the increase of the families with untraditional family values. Possible consequences of this phenomenon are very hard to predict. To sum up, there are many reasons for and against adopting children by gay and lesbian couples, There is no one definite opinion concerning this issue. The debates concerning this subject are hold in several spheres, such as religions, social and political ones. A lot of important factors should be considered in order to take a right decision concerning this issue. Adopting concerns the rights of both – children and homosexual couples and decision should the best way serve to the interests of both sides. References 1. Atlanta Journal-Constitution, (2002, Oct 4). NA. Retrieved February 19, 2008, from Database. Gale Power Search. 2 . Bailey, J. M. , Bobrow, D. , Wolfe, M. Mikach, S. (1995), Sexual orientation of adult sons of gay fathers, Developmental Psychology, 31, 124-129; 3. Bozett, F. W. (1987). Children of gay fathers, F. W. Bozett (Ed. ), Gay and Lesbian Parents (pp. 39-57), New York: Praeger; 4. Coolidge, David Orgon, (March 1997). Same-Sex Marriage? Baehr v. Miike and the Meaning of Marriage, South Texas Law Review, 38:1-119 5. Davidson, Arnold (1987) ‘Sex and the emergence of sexuality’, Critical Inquiry, 14 (Autumn), 16-48, reprinted in 6. Stein, Edward (ed. ), Forms of desire (1992, 1990), 89-132. 7. Donovan, (2001,Sept 14). Judge upholds Florida ban on gay adoption. National Catholic Reporter, p. 37, 39. 8. Gay rights. The Advocate, (2002, April 30). p. 18(1). 9. Gottman, J. S. (1991), Children of gay and lesbian parents, F. W. Bozett M. B. Sussman, (Eds. ), Homosexuality and Family Relations (pp. 177-196), New York: Harrington Park Press; 10. Golombok, S. , Spencer, A. , Rutter, M. (1983), Children in lesbian and single-parent households: psychosexual and psychiatric appraisal, Journal of Child Psychology and Psychiatry, 24, 551-572; 11. Green, R. (1978), Sexual identity of 37 children raised by homosexual or transsexual parents, American Journal of Psychiatry, 135, 692-697; Huggins, S. L. 12. Lewin, Tamar (2001, August 31). Court backs Florida ban on adoption by gays. The New York Times, p. A14 13. Stone, Andrea (2006, Feb 21). Drives to ban gay adoption heat up. USA Today, p. 01A. 14. Schelberg, Neal S. and Carrie L. Mitnick, (2004). Same-Sex Marriage: the Evolving Landscape for Employee Benefits,

Washing and Constant Cleaning, an Obsessive-compulsive Disorder (OCD) E

Washing and Constant Cleaning, an Obsessive-compulsive Disorder (OCD) Abstract Washing and constant cleaning, an obsessive-compulsive disorder (OCD). OCD often goes undiagnosed. Patients obsessively wash, check something or hoard things to relieve themselves of an overwhelming anxiety, and are fully aware their behavior is abnormal. This research studies a 23-year-old married woman who sought treatment for a severe washing and cleaning problem and how the patient was treated. I will discuss how the patient was diagnosed, and treated with a form of cognitive behavioral psychotherapy or CBT (exposure and response treatment) and what medications can be used for treatment. Vickie, a 23 year-old married woman arrived with the company of her husband. Vickie had a problem with severe had washing and cleaning. She would wash her hands up to 30 times a day for at least 5 minutes each time. She always had the feeling that her hands were not really clean, she might touch the side of the sink after she rinsed her hands and then think they were dirty again. She also took two showers a day for up to 50 minutes or until all the hot water was gone. Other things she did to make herself feel clean is use alcohol to wipe things down that she would come into contact with, like her car seat before she set in it. She has been unable to seek employment as a Licensed Practical Nurse (LPN) due to her symptoms. I conducted four initial sessions, session one and two were to seek information about the history of her symptoms, obsessional content, including external and internal fears cues, beliefs about consequences, and information about passive avoidance patterns and types of rituals (Levenkron, 1991). I also requested Vickie before our next session to record all washing and cleaning that she did, including wiping things with alcohol. She recorded every time she washed, how long she washed, what made her wash, and how anxious she was before she washed. This kind of record will help us identify any sources of contamination she may have gotten and we can also use it to measure her progress during treatment; the third session was devoted to personal and family history; the fourth session was devoted to treatment planning. During the first three therapy sessions Vickie talked about her experiences of recurrent and persistent ideas, thought, impulses, ... ... to obtain anti-obsessional effects. Studies done to date suggest that the following dosages may be necessary: Luvox (up to 300 mg/day), Prozac (40-80 mg/day), Zoloft (up to 200 mg/day), Paxil (40-60 mg/day), Celexa (up to 60 mg/day), and Anafranil (up to 250 mg/day), (Jenike, 1999b). References American Psychiatric Association. (2000). Diagnostic and statistical manual of mental disorders (4th ed.). Washington, DC: Author Engler, J. & Goleman, D. (1992). The authoritative guide for making informed choices about all types of psychotherapy. The Consumer’s Guide to Psychotherapy. New York, NY: Simon & Schuster/Fireside Levenkron, S. (1991). Treating & Understanding Crippling Habits. Obsessive-Compulsive Disorders. New York, NY: Warner Books. Jenike, J. (1999a). How to select a Behavior Therapist. Obsessive-Compulsive Foundation. Available: http://www.ocfoundation.org/ocf_0003.htm Jenike, J. (1999b). OCD medication: Adults. Obsessive-Compulsive Foundation. Retrieved November 18, 2001, from http://www.ocfoundation.org/ocf1050a.htm Obsessive-Compulsive Foundation: How is OCD treated. Retrieved November 14, 2001, from http://www.ocfoundation.org/ocf1030a.htm

Literature Review Essay

They warned the investors not to buy unlisted shares, as Stock Exchanges do not permit trading in unlisted shares. Another rule that they specify is not to buy inactive shares, ie, shares in which transactions take place rarely. Themain reason why shares are inactive is because there are no buyers forthem. They are mostly shares of companies, which are not doing well. A third rule according to them is not to buy shares in closely-held companies because these shares tend to be less active than those of widely held ones since they have a fewer number of shareholders. They caution not to hold the shares for a long period, expecting a high price, but to sell whenever one earns a reasonable reward. Jack Clark Francis (1986) revealed the importance of the rate of return in investments and reviewed the possibility of default and bankruptcy risk. He opined that in an uncertain world, investors cannot predict exactly what rate of return an investment will yield. However he suggested that the investors can formulate a probability distribution of the possible rates of return. He also opined that an investor who purchases corporate securities must face the possibility of default and bankruptcy by the issuer. Financial analysts can foresee bankruptcy. He disclosed some easily observable warnings of a firm’s failure, which could be noticed by the investors to avoid such a risk. Preethi Singh3(1986) disclosed the basic rules for selecting the company to invest in. She opined that understanding and measuring return m d risk is fundamental to the investment process. According to her, most investors are ‘risk averse’. To have a higher return theinvestor has to face greater risks. She concludes that risk is fundamental to the process of investment. Every investor should have an understanding of the various pitfalls of investments. The investor should carefully analyse the financial statements with special reference to solvency, profitability, EPS, and efficiency of the company. David. L. Scott and William Edward4 (1990) reviewed the important risks of owning common stocks and the ways to minimise these risks. They commented that the severity of financial risk depends on how heavily a business relies on debt. Financial risk is relatively easy to minimise if an investor sticks to the common stocks of companies that employ small amounts of debt. They suggested that a relatively easy way to ensure some degree of liquidity is to restrict investment in stocks having a history of adequate trading volume. Investors concerned about business risk can reduce it by selecting common stocks of firms that are diversified in several unrelated industries. Lewis Mandells (1992) reviewed the nature of market risk, which according to him is very much ‘global’. He revealed that certain risks that are so global that they affect the entire investment market. Even the stocks and bonds of the well-managed companies face market risk. He concluded that market risk is influenced by factors that cannot be predicted accurately like economic conditions, political events, mass psychological factors, etc. Market risk is the systemic risk that affects all securities simultaneously and it cannot be reduced through diversification Nabhi Kumar Jain (1992) specified certain tips for buyingshares for holding and also for selling shares. He advised the investors to buy shares of a growing company of a growing industry. Buy shares by diversifying in a number of growth companies operating in a different but equally fast growing sector of the economy. He suggested selling the shares the moment company has or almost reached the peak of its growth. Also, sell the shares the moment you realise you have made a mistake in the initial selection of the shares. The only option to decide when to buy and sell high priced shares is to identify the individual merit or demerit of each of the shares in the portfolio and arrive at a decision. Carter Randal (1992) offered to investors the underlying principles of winning on the stock market. He emphasised on long-term vision and a plan to reach the goals. He advised the investors that to be successful, they should never be pessimists. He revealed thatthough there has been a major economic crisis almost every year, it remains true that patient investors have consistently made money in the equities market. He concluded that investing in the stock market should be an un-emotional endeavour and suggested that investors should own a stock if they believe it would perform well. S. Rajagopal. (1996) commented on risk management in relation to banks. He opined that good risk management is good banking. A professional approach to Risk Management will safeguard the interests of the banking institution in the long run. He described risk identification as an art of combining intuition with formal information. And risk measurement is the estimation of the size, probability and timing of a potential loss under various scenarios. Charles. P. Jonesl8 (1996) reviewed how to estimate security return and risk. To estimate returns, the investors must estimate cash flows the securities are likely to provide. Also, investors must be able to quantify and measure risk using variance or standard deviation. Variance or standard deviation is the accepted measure of variability for both realised returns and expected returns. He suggested that the investors should use it as the situation dictates. He revealed that over the past 12 years, returns in stocks,bonds, etc. have been normal. Blue chip stocks have returned an average of more than 16% per year. He warned that the investors who believe that these rates will continue in the future also, will be in trouble. He also warned the investors not to allow themselves to become victimised by â€Å"investment gurus†. Rukmani Viswanath (2001) reported that the Primary Dealers in Govt. securities are working on a new internal risk management model suited for the Indian market conditions. Theattempt is to lay down general parameters for risk perception. The Primary Dealers Association of India (PDAI) is formulating a set of prudential norms for ‘risk management practices’. While internationally the principles of risk management may be the same everywhere, the Association is of the view that they have to identify the relevant issues and apply those principles in the Indian context. It strongly argues that it must work on a model that can help to manage liquidity and interest rate risk. While the existing RBI guidelines on risk management cover mainly statutory risk, the PDAI hopes that its new risk management model will be able to perceive ‘real risk’. These new norms are expected to help gauge several issues like, whether a fall in the prices of securities or yields is a temporary or permanent situation etc. The areas the new norms are likely to address are the assessment of the liquidity situation and envisaging investor appetite for a specific instrument and their appetite for risk. According to thegovt. securities dealers, these norms are expected to help them hedge. FOOTNOTES 1. Grewal and Navjot Grewal, Profitable lnvestment in shares, Vision Books Pvt. Ltd. 36 Connaught Place, New Delhi 1984. 2. Jack Clark Francis, Investment – Analysis and Management, MC Graw Hill, International Editions, 1986. 3. Preethi Singh, Investment management, Himalaya PublishingHouse, Bombay Nagpur and Delhi,1986. . Lewis Mandell, Investments, Macmillan Publishing Company, New York, 1992. 5. Nabhi Kumar Jain, How to earn more from shares, Nabhi Publications, Delhi, 1992. 6. Carter Randall Non-stop ~winning from the stock market Vision Books, New Delhi, Bombay (1992). . 7. S. Rajagopal,. â€Å"Bank Risk Management – A risk pricing model†, State Bank of india, Monthly Review, VoI. XXXV, No. 11, November 1996, p. 555. 8. Rukmani Viswanth, â€Å"PDs working on Risk Management Model†, TIE Hindu, Business Lime, Daily, Voi. 8, No. 17, January 18,2001, p. 11

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